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JLC goes electric

by Rachael Miller
9 November, 2012
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Rachael is a journalist with a love of fashion and watches. No one would believe that behind her carefree smile she harbours a deep dislike of raisins. Rachael reports on fashion watches, handling special assignments with an emphasis on watches for women.

Jaeger-Le Coultre electric car

Their watches run with the aid of complex mechanical movements but JLC’s new choice of transport is decidedly all electric. After setting up a public transport service via bus and encouraging car-pooling since October 2007, Jaeger-LeCoultre is now confirming its commitment to environmental protection by replacing one of its company cars with an electric car appropriately branded Jaeger-LeCoultre.

The general increase in the Manufacture’s workforce – which numbers 1,200 employees in 2012 – has meant taking responsibility with regard to the community, particularly in terms of pollution and noise levels linked with different means of transport. The company is also devoting three parking places to employees’ with electric cars. The three parking spots will be equipped with an electric terminal for recharging their vehicles during the day.

JLC car at electric recharging station

In 2009, with the extension of the Manufacture, a new dimension was added to the ‘Making Time More Beautiful’ project. Solar panels were installed on the roof of the new building in order to supply all its hot water requirements and around a third of its electrical needs. For the remaining two thirds, the Manufacture chose to use a local source of eco-friendly electricity by acquiring eco-hydropower from Romande Energie. This green power is produced using water from the lakes and rivers in the Vallée de Joux.

This approach earned the Manufacture Jaeger-LeCoultre the Hydro-locale label which emphasises its desire to promote regional clean energy resources. I wonder how much power reserve the electric cars have.

Rachael Miller | Website

Rachael is a journalist with a love of fashion and watches. No one would believe that behind her carefree smile she harbours a deep dislike of raisins. Rachael reports on fashion watches, handling special assignments with an emphasis on watches for women.

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